Press Kit
Everything you need to cover Bunny Ears TV. Product descriptions, brand assets, screenshots, and contact information.
Fact Sheet
The essentials at a glance.
About Bunny Ears TV
Use these descriptions in your coverage.
One-liner
Bunny Ears TV turns your Plex library into live television with 425 channels and a retro program guide. Built exclusively for Apple TV.
Short Description
Bunny Ears TV is a tvOS app that turns your personal Plex media library into 425 virtual broadcast channels and 68 music stations. It features a broadcast-style electronic program guide, smart metadata-driven channel filtering, custom channels built from your own playlists and collections, DVR controls, Sign In with Plex for automatic server discovery, and the nostalgic joy of channel surfing, complete with static between channels. The app is live and free to download on the App Store. No Docker, no server configuration, no ads. Just install and watch.
Tagline
Channel surf your own library.
Key Features
Highlight these in your coverage.
425 Pre-Built Channels
Movies, TV shows, and mixed-genre channels organized by genre, era, mood, and content rating. All generated from the user's own library, with 18 free Basic channels right out of the box.
68 Music Stations
Genre-based radio stations that pull directly from the user's Plex music library through a dedicated audio path. Jazz, rock, electronic, classical, ambient, and more.
Custom Channels
Create custom channels from your Plex playlists or collections, each with a custom name, icon, and color. Reorder, enable or disable, delete, and choose shuffle or in-order per channel. Content refreshes fast without rebuilding the whole guide.
DVR Controls
With DVR mode (a Bunny Ears TV+ feature) you can pause, rewind, and fast-forward, scrub with on-screen thumbnail previews, jump to chapter markers, restart from the beginning, or jump to the live edge.
Channel Surfer
Flip channels with the CH+ and CH- buttons, complete with static between channels, just like turning the dial on an old set.
Cross-Device Sync
Your favorites, packages, custom channels, settings, and playback position sync automatically across your Apple TVs through iCloud, so everything follows you from room to room.
Display Optimization
The app auto-detects your TV's capabilities and locks the display mode so the screen never goes black while you surf channels. Media badges in the program guide show which content supports 4K, HDR, surround sound, and other formats before you start watching.
On-Device Playback
Supports a wide range of video and audio files, decoded on the Apple TV itself so your Plex server's resources are not consumed by transcoding.
Broadcast-Style Program Guide
A full electronic program guide (EPG) showing what's on now, what's next, and what's playing across every channel. Generates in seconds.
Sign In with Plex
One-tap authentication discovers servers automatically. Works locally and over the internet for family and friends with shared access.
Smart Metadata Filters
Every channel uses complex metadata filters (genre, content rating, decade, studio, audience score) to keep lineups accurate and on-brand.
No Setup Required
No Docker containers, no server-side configuration, no IPTV playlists. Install on Apple TV, sign in, and start watching in under two minutes.
Brand Assets
Logos, colors, and guidelines for press use.
Logos
Use the logo on dark backgrounds only. Do not alter the colors, proportions, or add effects. Maintain clear space equal to the height of the bunny ears on all sides.
Brand Colors
The primary brand palette. Deep Navy is the dominant background; Broadcast Cyan is the primary accent; Live Red is used sparingly for live indicators and emphasis.
Deep Navy
#010616
Broadcast Cyan
#3FD0FF
Live Red
#FF4D4D
Signal White
#FFFFFF
App Screenshots
High-resolution screenshots for editorial use. Click to download.
The Story
Background for feature stories and profiles.
Bunny Ears TV started with a simple observation: streaming killed the joy of channel surfing. The on-demand model is incredible, but it replaced the serendipity of stumbling onto something unexpected at 2am with the paralysis of scrolling through thousands of titles and choosing nothing. Bunny Ears TV brings that feeling back, powered entirely by your own Plex media library.
Built as a solo indie project by a software engineering leader with over 15 years of experience and a strong background in UI/UX design, Bunny Ears TV is a native tvOS app written entirely in SwiftUI. There are no ads, no tracking, no data collection beyond what Plex itself provides. The app never touches your media files. Everything stays on your server, on your network.
The project fills a gap that nothing else addresses. Tools like ErsatzTV and dizqueTV require Docker containers and server-side configuration. IPTV apps require manual playlist management. Bunny Ears TV requires none of that. Install it on Apple TV, sign in with your Plex account, and 425 channels are ready in under two minutes. It's the first native tvOS app that turns a personal Plex library into a complete broadcast television experience.
Need Something Else?
For interview requests, custom assets, review codes, or anything not covered here, reach out directly.